We’re looking for a...

ASO Consultant - Mobile Marketing (m/f/d)

Berlin, Germany
Employee
Marketing

We’re Phiture: a leading mobile growth consultancy driven by a mixed, close-knit team of marketing pros from around the world. We’re on a mission to lead the way in mobile growth and we need great people to make it happen.

As a valued member of the team, you’ll help us move the needle for tier-one brands like Headspace, Adobe, and Soundcloud, learn from some of the best consultants in the business, and enjoy a few laughs along the way. Inclusion, progressive thinking, and thought sharing is how we move our company and the industry forward: join our friendly community and we’ll do the same for your career.

Tasks

You’ll be responsible for working on the App and Play Store presences of apps with millions of users, identifying areas for improvement and communicating results to our clients. You’ll be driving forward individual ASO client projects while devising methods and strategies to ensure that future projects are a success.

What you’ll do

  • Manage several client accounts, driving ASO projects forward for apps in different verticals, while ensuring overall project success
  • Increase organic downloads by conducting keyword optimization and conversion rate optimization for App and Play Store presences of different apps
  • Brief designers and translators on creative experiments as well as the localization of app store assets
  • Conduct regular check-in and progress report calls with clients, guiding them through our methods and ASO thought-process
  • Monitor and report on keyword rankings, install rate, the effectiveness of experiments and other core ASO KPIs
  • Help with devising methods and strategies for ASO to make our client projects a success and give us a competitive edge
  • Produce relevant content and data-driven articles for our ASO knowledge base and the ASO Stack publication

Requirements

  • 2+ years experience in mobile marketing with an app publisher, tool, agency or similar
  • Analytical and great with analysing data with Excel, Google sheets, etc. - a proven track record of being data-driven
  • Communicative and comfortable in client-facing situations, excellent presentation skills and ability to communicate/defend results to clients
  • Great team player, great in giving and receiving feedback as well as sharing knowledge
  • Strong project management skills
  • Excellent knowledge of core mobile marketing methods and terminology
  • Experience with conversion topics and experimentation a big plus
  • Excellent verbal and written English language skills
  • Flexible, adaptable, and driven - open to participating in a friendly but fast-paced environment

Nice to have:

  • Experience with conversion topics and experimentation a big plus
  • Previous touchpoints and work with ASO is a plus

Benefits

  • Share in Phiture’s success through a company-wide bonus scheme
  • Allocated budget for your personal development and your own Udemy for Business account
  • Monthly learning day to support your personal and professional growth
  • Career roadmap and personal development plan to support a progressive learning curve
  • Continuous performance and developmental feedback throughout the year
  • Flexible working hours so you can work when you’re most productive
  • Spacious office in the heart of Berlin – we all work on a daily feel-good atmosphere
  • Opportunity to actively influence change by joining our internal Culture, Climate Action, and Diversity & Inclusion teams
  • An absolute sense of unity – we are all aiming toward the same goal of leading the way in mobile growth

We are looking forward to your application!

We’re Phiture: a leading mobile growth consultancy driven by a mixed, close-knit team of marketing pros from around the world. We’re on a mission to lead the way in mobile growth and we need great people to make it happen.

As a valued member of the team, you’ll help us move the needle for tier-one brands like Headspace, Adobe, and Soundcloud, learn from some of the best consultants in the business, and enjoy a few laughs along the way. Inclusion, progressive thinking, and thought sharing is how we move our company and the industry forward: join our friendly community and we’ll do the same for your career.

Tasks

You’ll be responsible for working on the App and Play Store presences of apps with millions of users, identifying areas for improvement and communicating results to our clients. You’ll be driving forward individual ASO client projects while devising methods and strategies to ensure that future projects are a success.

What you’ll do

  • Manage several client accounts, driving ASO projects forward for apps in different verticals, while ensuring overall project success
  • Increase organic downloads by conducting keyword optimization and conversion rate optimization for App and Play Store presences of different apps
  • Brief designers and translators on creative experiments as well as the localization of app store assets
  • Conduct regular check-in and progress report calls with clients, guiding them through our methods and ASO thought-process
  • Monitor and report on keyword rankings, install rate, the effectiveness of experiments and other core ASO KPIs
  • Help with devising methods and strategies for ASO to make our client projects a success and give us a competitive edge
  • Produce relevant content and data-driven articles for our ASO knowledge base and the ASO Stack publication

Requirements

  • 2+ years experience in mobile marketing with an app publisher, tool, agency or similar
  • Analytical and great with analysing data with Excel, Google sheets, etc. - a proven track record of being data-driven
  • Communicative and comfortable in client-facing situations, excellent presentation skills and ability to communicate/defend results to clients
  • Great team player, great in giving and receiving feedback as well as sharing knowledge
  • Strong project management skills
  • Excellent knowledge of core mobile marketing methods and terminology
  • Experience with conversion topics and experimentation a big plus
  • Excellent verbal and written English language skills
  • Flexible, adaptable, and driven - open to participating in a friendly but fast-paced environment

Nice to have:

  • Experience with conversion topics and experimentation a big plus
  • Previous touchpoints and work with ASO is a plus

Benefits

  • Share in Phiture’s success through a company-wide bonus scheme
  • Allocated budget for your personal development and your own Udemy for Business account
  • Monthly learning day to support your personal and professional growth
  • Career roadmap and personal development plan to support a progressive learning curve
  • Continuous performance and developmental feedback throughout the year
  • Flexible working hours so you can work when you’re most productive
  • Spacious office in the heart of Berlin – we all work on a daily feel-good atmosphere
  • Opportunity to actively influence change by joining our internal Culture, Climate Action, and Diversity & Inclusion teams
  • An absolute sense of unity – we are all aiming toward the same goal of leading the way in mobile growth

We are looking forward to your application!

Updated: 11 days ago
Job ID: 1761816
About Phiture
Phiture is a leading Mobile Growth consultancy. Our team of experts loves solving complex challenges, delivering expertise that helps our clients’ apps grow.
51-200 employees
Other
10967 Berlin, Germany
10967 Berlin, Germany
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Jakob Elnegaard
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